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Scott Lindsay Profile and Articles

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1). The Fear Factor in Russian Business Startups
The entrepreneurial spirit is alive, well and growing on a global basis. Interstingly it is something other then personal ambition that often fuels Russian citizens to explore entrepreneurial opportunities.

2). Go For Keywords-Add Value To Your Website!
So, what are keywords anyway? Little wonders if you really want to know. They are as important for the success of your website as the advertising and other promotional means. No keywords, no SERP.

Linking strategy is probably the most important SEO technique, but keywords follow closely. As a mater of fact, you could exchange as many links as you wish, but, without content, your website has no real value.

3). Building Your Way To Online Success Part 6

You’ve taken the time to ensure that your site is search engine friendly, meta tags have been added and you’re ready to take the next step in establishing a successful website. So where do you go from here?

One of the best means of achieving your marketing goals is through the use of the website Self (http://www.

4). Being A Writer Is So Taxing
For many writers the idea of trying to figure out how to manage taxes related to writing is laughable because they are still dreaming of selling their first article, story or manuscript. However, you may well find yourself receiving payment for your writing one day – and when you do, it's important to know some tax basics as they relate to writing.

In America all income is taxable and that includes income from writing.

5). How To Get People To Trust Your Online Business
You cannot have a successful business if you fail to inspire trust. People are very cautious when it comes to purchasing services and products online. They even feel threatened by giving away personal data (email address, phone numbers, company address, name). If you want visitors to become clients you have to show them you are running a serious business.

6). A Few Magazine Publishing Terms
The business of writing for magazines is often speculative in nature. It can often seem fruitless to conduct research on available paying magazines, attempt to understand their style and unique requirements, write the article, send the article, and then wait for what can seem a never ending response.

It can be even more daunting when you have invested significant time and energy and have received multiple rejection slips.

7). Moneymaking and the Benefits of Synergy
Learn to collaborate with others to achieve a mutually beneficial end result. When you insist on going it alone you will likely find that you will have plenty of work to do, but it may be a more lonely affair than if you invite a few other qualified individuals to the table who have skills and abilities that compliment your own.

8). How To Avoid Clichés - That Sounds Familiar
When writing articles, stories for full blown manuscripts it is often in your best interest to avoid common phrases or colloquialisms. Many writers refer to the overuse of these phrases as cliché and they avoid them like the plague.

It may take some work to find new ways to say something you’ve relied on clichés to say for you.

Two exercises I have used for this is to pick a vocabulary list and only use words on that list to compose a thought.

9). One Epic Flashback
You've probably watched a movie where you observe the lead character in a quiet, contemplative moment. It's not long before you hear a sound similar to a camera and the movie shifts to an event from the past that provides a clue about what is happening to the character in the present.

This is a common technique in storytelling called flashback (analepsis).

10). What Type Of Ebook Reader Should You Use?
Is an ebook reader a device or a software application? Could it be both? The type of ebook reader you need may be a click away.

11). Did You Know? Understanding The Publishing World
Sometimes putting things in perspective is useful when trying to gain a clear understanding of the many facets of the publishing world.

This article is intended to provide some random statistics to help you understand the publishing world a little better.

Did You Know…

Nearly 80% of all book titles made available each year are published by small.

12). Writing As A Business
If you are looking at making writing a means of providing a personal income it may be important to understand how to develop your passion for writing into a successful small business.

The first step is one you've already taken. Discover what you are passionate about. If you are reading this article you are probably most interested in the written word.

13). Have You Read My Book?
Perhaps you are fortunate enough to have your own book published. Your publisher might be a large firm with allocated resources to manage the Public Relations (PR) for your book or they might be a smaller firm that relies on their authors to do some of the legwork in promoting the book.

Some authors are well acquainted with the process of promoting their own book while others feel inadequate to the task of self-promotion.

14). Why Were Ebooks Developed Anyway?
Ebooks were developed for communication and educational reasons, but what about marketing? Was that ever a part of the original ebook picture? Why are these ebook downloads having such an impact on ecommerce?

15). Building Your Way To Online Success-Part 1
As your alarm clock explodes into life each morning, and you reach out to pound it back into submission for another ten minutes, does the thought ever cross your mind that there could be a way to end this same tired, old routine?

Each day, as you make your way to and from your workplace, amidst the fumes, frustration, and financial drain that is the.

16). Building A Successful Website In 10 Easy Steps
So why do you want a website? Would you like to create a personal page to tell the world who you are and what you dream for? Or maybe you have a large family, with members living in different parts of the world and you’d like to keep the family together at least online. What about making a living online or promoting your business? No matter the reasons, here are a few tips that will help you create a professional website.

17). Finding Self-Respect in Moneymaking
Self-respect involves an internal trust in yourself. It can be linked to refusing to do something you know to be wrong (indicating integrity), but it can also be linked to doing what you know to be right (indicating character). Both are needed in any moneymaking idea.

18). Is Anyone Out There?
When crafting a piece of writing it is important to define who the audience for the piece will be. It doesn’t matter if the piece is fiction, non-fiction or technical. What is important is knowing a little bit about your intended reader.

Some writers get very specific and their intended audience becomes some like this:

A single Caucasian mother, age 32, three children, owner of a mini-van, listens to light rock and lives in an apartment complex.

19). How To Promote Your Website Offline
Serious entrepreneurs know that there is no such thing as “enough promotion”. To achieve success each business needs to use all possible marketing channels. We live in a world dominated by technology and the Internet is the perfect proof to sustain this statement. Doing business online goes beyond mere transactions: there are no borders. Once you start an e-business: you are a global player.

20). What’s In A Name? Naming Characters
You have developed a plot, setting and have even come up the main characters for your latest story. You start to write, but it isn’t long before your come to a road block. It’s not the storyline; after all you know where you’re headed. It’s not the setting; you mapped that out before the first word was committed to paper.

No, the thing that you are missing is the perfect name for you characters.

21). Submission Allowance
When you understand what an editor allows in the way of submissions you can begin to see there may be more options available to you than you may have realized. By understanding the ‘big three’ submission types you will find a greater ability to maximize your publishing potential.

What is a Parallel Submission?

When you conduct research for a non-fiction article it is possible to take the research and create several articles on the same topic.

22). Simply Academic
Start at the beginning - or the end - or somewhere in the middle. It may not be as where you start as long as you start somewhere in the process of academic essay writing.

The importance of academic writing is to supply a thesis or an arguable point. Academic writing cannot stand on its own by simply presenting the observations of others. As a writer, you must present your own argument and then supply points of support that assist in furthering your argument.

23). The Evolution of Online Marketing
The growth of the Internet has led to a corresponding growth in the way websites promote their offerings. Take a trip from the way things were to the way things are and consider where we will go next.

24). Boost Your Business With Email
Emails are quite a powerful marketing tool, if not misused. Misusing electronic mail is an actual trend. It happens to us all on a daily basis. You’ve received them: the very inviting email that suggests to visit a certain website where a wonderful Russian lady awaits to become the perfect bride, or to read news from a Nigerian magnate that wants to give us a few million dollars, etc…

These are really annoying Spam emails, but these are not the only emails that are Spam.

25). Deciding What To Write-Can You Get There From Here?
When writing an article or story, how exactly do you decide what to write? Do your characters develop as you go when writing fiction? Does your plot unfold by chance? Do you have a clear idea of where your story or article is going before you actually begin to write?

I have to admit there are times when I just start writing and worry about the details later.

26). Site Promotion Through Web Awards
Website promotion is not an easy task, because thousands of new websites are created each day, each of them striving for a position in the first search engine results, some using ethical techniques, others try to fool the search engines. If you want to achieve a top 20 position you have to compete against spam content sites, black hat SEO sites, made for Adsense sites and powerful websites created by the most skilled web developers.

27). Being Paid To Learn
The term content writing has taken on a new meaning with the advent of the internet. In strict writing discipline the term refers to adapting your writing to match a specific style or voice. This type of writing has nothing to do with personal taste or style preference. It is, however, a means of forcing yourself to learn to write in a style that you may have never chosen on your own.

28). Non-Fiction Salesmanship
The research you have conducted has been exhausting, yet the first draft of your non-fiction work is complete and you are in the midst of revisions and personal editing. Your plan is to send it on to a publisher soon.

Are you really finished with the work at that point?

You can take satisfaction in the fact that one of the harder elements of your experience in writing is over, but there are many details yet to attend to.

29). Site Promotion Tools: The Press Release
One of the most powerful site promotion tools is the press release. A quality press release submitted to the right news distribution portal will definitely bring important revenue if its content is of interest, qualitative and actual (yes, that’s what press releases are for!).

News distribution portals and services are used by thousands of journalists all around the world.

30). Writing Web Content
Professional writers find it hard to read web content. Not because web content lacks quality, but because it lacks literary style. Obviously writing for the printed media and writing for the web are two different matters. There are not too many people ready to give up the morning newspaper for the, let’s say, “morning e-zine”, but more and more users browse the web looking for information, news and entertainment.

31). Web Branding Matters – Part One
There is a new concept in branding: online branding. If you want to know exactly what that means, you only have to take the traditional definitions of branding and adapt them to the Web. Then you’ll get a simple definition: online branding makes your visitors believe that you are the only answer to their problems.

Every business has a brand; so don’t go around saying “I don’t need a brand”.

32). Building Your Way To Online Success-Part 3
Here is a recap of the content of our first two guidelines for getting a successful business started:



This article will extend the ideas for CREATING A WEBSITE. In the last article we talked about the design of the site which provides a critical first impression with your visitors.

33). Building Your Way To Online Success Part 5
We’ve spent some quality time with the first two crucial elements to a successful business startup.

Here’s a recap:



With the next step we are actually only degrees of separation from Step 2: CREATE A WEBSITE. However, we will be designating a new step entitled “MARKET YOUR WEBSITE”.

34). Website Basics – Increasing Website Performance
A website is a very important and powerful sales tool. It’s this very tool that opens your business to the world. A website can substantially increase your corporate presence on the market while functioning as a very effective PR tool. To achieve public awareness it is not enough to just set up a website. You need to define the website goals that will transform your web presence from a simple announcement that you are in business into the very sales tool we were talking about.

35). Web Design – The Importance Of Design Simplicity For Business Websites
Search engines don’t care about web design. People do. While search engines will not index a website for its great layout, but for the content, people will forget the website that has nothing distinctive about it. No visual impact, no interest! Now, if you are a serious online entrepreneur and want to have a website that sends the right message to the visitors, you must know that there are some web design techniques simply inappropriate for a business website.

36). Before Painting Words
No matter what kind of writing you consider your forte you might want to consider the use of a ‘learning log’.

The process of writing generally requires research. Unless you are recounting personal events in a first person non-fiction narrative the use of research tools is a highly valued counterpart to effective writing.

A learning log is simply a journal with notes that are specific to the subject matter you are seeking to write.

37). Building A Successful Online Business
In order to be successful in building an online business you must have many variables in place. Running any type of business, be it online or the traditional type, can be a challenge. It takes a lot of guts, ingenuity, perseverance, and so much more. You have issues to deal with on an ongoing basis. You may even have to make adjustments as you go along.

38). A Guide To Website Promotion – Part One
A great deal has been written about website promotion, yet many businesses fail in attaining visible results: increasing traffic, getting more clients and so on. Why? Because many online entrepreneurs do not exploit the proper website promotion tools at their fullest.

Here is a list of website promotion strategies you need to consider if you want a successful online business.

39). Ebooks Meeting the Demand
Your area of expertise is in higher demand than you may have thought. Ebooks are being created using some very interesting topics, yet the sales of these ebook products continue to indicate there is a consumer thirst for knowledge making ebooks an exciting potential revenue stream.

40). You Might Be A Published Author If...
You might be a published author if...

You've ever printed up several copies of your work and passed them out at the mall.

You've ever written something pithy on a restaurant napkin and left it for the waitstaff.

You've ever written a poem in the memo of your checkbook.

You've ever published a selection of stories in a three ring binder for neighbors as a 'welcome to the neighborhood' gift.

41). Contextual Advertising - A Better Way To Advertise?
If you run a business you must advertise. It doesn’t matter what size business you have, you must advertise to let others know what you are selling. Advertising is what gets people to your website or to your door. This is the only way you can make money with your business.

As a matter of fact, advertising is so important, that companies allocate a huge amount of their budget toward advertising and marketing.

42). Genuine Imitation Flattery-Use Of Parody
The old adage "Imitation is the sincerest form of flattery" should apply to the world of literature as well - although we shouldn't be surprised when it is not perceived that way.

In order to imitate a certain style requires one of two approaches. The first is designed to imitate the style for the purpose of creating a similar work. The second approach is the theme of this article - parody.

43). A Guide To Website Promotion – Part Two
Now that you are familiar with the most important search engines and linking strategies, you should not ignore other promotion tools that will enhance your website promotion efforts.

3. Traditional Media Strategies

Website promotion should be a mix of online and offline strategies. Traditional media tools apply successfully to increase traffic and get more visitors.

44). The Visionary Entrepreneur Resists Peer Pressure
Entrepreneurs often succeed simply because they have the ability to be visionary in their thinking. For these unique individuals the creative mind is a playground for success. The obstacles they fail to see are often bypassed as if they are no difficulty at all. Find out the link between being a visionary and being successful.

45). The Simple Complexities Of Web Design
The complexities associated with web design may be a stumbling block to many would be entrepreneurs. This article looks at a sensible solution to web design issues and the personality this solution often invokes.

46). Stay Away From Black Hat SEO
If you are a serious online entrepreneur you probably have a website and want to see it at the top of the search engine results. You know that SEO – search engine optimization – is what it takes to see your dream come true, so you decide to hire a company. You browse the web and read: “top 10 position guaranteed”. That’s exactly what you’ve been dreaming for, that’s exactly what you should not buy!

No one, but no one could ever possibly guarantee you a top ten position in the search engines.

47). A Guide To Website Promotion – Part Three
Let’s take a look at what you’ve learned so far: search engine strategies, building links, and promoting your website through traditional media and emails. While search engines, emails and linking strategies are usually free, traditional media needs a special budget. If you have a good budget for website promotion, here are some online strategies you might want to consider:


48). Off The Top Of My Head- Freewriting
In writing there is a technique known as Freewriting which is essentially designed to encourage you to write and it comes without bounds of structure, format or plot.

Freewriting may seem frivolous to some, however it is useful in bringing creativity to the forefront in ways that are often surprising to those who try this exercise.

In its purest form Freewriting has absolutely no rules.

49). Improving the Odds of Success in Ecommerce
The use of residual income opportunities on the web can improve the odds that your ecommerce startup will succeed. A few simple ideas could provide enough passive income to allow a greater buffer between success and failure.

50). Low Cost Ways To Develop An Ecommerce Website
Many would be ecommerce owners have submitted to a cycle of feet dragging. Sometimes the best thing to do is to just get started. This article provides some no-cost and low-cost ways to move forward with online business.

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