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Home / Business / Entrepreneurship / Start Up

Incorporation Name Search: Important That It Works For Your Business

By:Ramapati Singhania

Incorporation denotes the formation of a new corporate firm, whether for business or for non profit. The formation of a new firm brings about the birth of a new, separate, legal entity with its own assets, rights and liabilities.

Incorporation of your business is extremely beneficial as compared to a business run by an individual or partners. The benefits include limiting your liability to the net worth of the business. It means you are not personally liable if your business defaults. So when anybody sues your company you do not have to worry about your own possessions. Also, income tax rates are lower for limited liability companies than for single owner or partnership businesses.

When forming a corporation an incorporation name must be chosen for your company with careful thought. An incorporation name search will after all be the first decision that you make which attracts new potential customers to your business.

It is always helpful to the customer if the name clarifies what your company is and the business it conducts. It will then be easier when you send emails, or prepare directory listings and classified ads. Even your website will be easily understood.

A suitable incorporation name should ideally say what you can do for the customer, and why they should choose you. In less than four words! I know it is difficult, but well worth the effort. Try it.

Once you have a few incorporation name alternatives, run them by your friends and potential customers. Of course the fewer names, the better it is. But please, only initials, should be left to corporations such as IBM. In the beginning, people need to know what you can do for them and why you are the right choice to consider.

You may want to include your name in the company name. Do it if you think it will add value or bring customers to you. It is a big plus if your name is known in either the geographical are you want to operate in, or in the business you have chosen to do.

Once you have a list of 3 or 4 incorporation names, apply for name clearance from the registrar of companies in the jurisdiction you wish to incorporate in to see if no one else is using it. Your incorporation name search must give you an exclusive name. Once you have it, no one else can use it without your permission!

If it is a website then you need to search for a domain name and can use a host of available domain registrars. You can also find out more about registration offshore company in offshore jurisdictions of Seychelles, Mauritius or BVI.

It is possible that someone else with the same idea may have registered the name you want, and so you may need some alternatives on hand. Normally the company registration authorities will not allow an incorporation name search to end in names that resemble already registered names or even those which rhyme with them or those that can be mistaken for them. This not only prevents someone from copying a famous name to dupe customers, but also protects you from those who may want to ride on your success!

With the advent of the internet and the ease of creating websites, it is essential to have a web presence. This now means that your name should be exclusive to you not just in your geographic area of operation, but also globally via internet domain names! You can have different names for your business and your website, but that just increase confusion in your customer's mind. So, life will be easier if your company name should be available for registration as a domain name as well.

An issue that has become increasingly critical is one of religious or faith or cultural sensitivities. Since 9/11, we have all become more sensitive to such issues and are seeing popular movements 'banning' company products based on their 'behavior'. So incorporation name search is important, and can work for you.

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Article keywords: incorporation name search, incorporation name

Article Source:

Ramapati Singhania specializes in creating and managing web businesses. His latest website focuses on helping you to incorporate offshore companies in Seychelles, Mauritius and BVI. You can also visit his blog,

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